Bad Attitudes Cost Billions in Lost Sales
01/26/12 at 07:02 AMWhining, blaming and complaining is costing American Businesses 300 BILLION Dollars a year in lost revenue. But if you’ve ever had to endure an employee or coworker with a negative attitude you already suspected that.
It’s even worse with sales professionals. If a sales professional buys into “the worst economy since the Great Depression” and the idea that prospects no longer care about quality and service, skinny margins and low volume will define sales performance.
Yet many businesses and sales professionals are growing and thriving in this economy while others struggle to hold on. Why do you suppose that is?
The answer is simple really: It’s about the beliefs and expectations that govern sales and business performance. If you think the economy sucks you are right. If you believe you can thrive and prosper in the face of the economy you are also right.
We are right 100% of the time because our thoughts drive our emotions which drive our actions which, of course, drive our business and sales results. Thats why our results are always a perfect reflection of our thoughts and expectations.
We all understand that our results are a reflection of our actions, but many of us fail to understand that our actions will not change until we change our emotions, and the emotions cannot change until the thoughts are changed. Until we address the key issue of our basic thoughts and beliefs we will continue to drown in a sea of poor sales and business performance.
